招聘标题再好也没用，工作好才是硬道理！

法鼓雷音如来 · 发表于 2018-6-20 00:00:00

顶级高尔夫体育组织美巡赛现招聘大中华区媒体关系经理一名，主要职责是为美巡赛的电视和数字媒体合作伙伴提供优质的媒体支持。该职位将同时向美国总部国际媒体高级经理和中国办公室媒体负责人汇报，将管理媒体合作伙伴关系，并协助制定创新的媒体解决方案，以协助扩展业务。该职位还将加强和扩展美巡赛与其他媒体合作伙伴的关系，包括扩大对美巡赛节目的报道范围等。

Golf’ spremier sports organization, the PGA TOUR, seeks a Media PartnershipManager in Greater China to take anessential role in providing first class client servicing efforts to ourtelevision and digital media partners. This position will report jointly toSenior Manager, International Media at US Headquarters and Head of Media ofChina office. The role will manage strong partner relationships and help tocreate innovative media solutions to help scale the business. The role willalso strengthen and extend our relationship with additional media partners,including expanding our coverage of PGA TOUR programming.

任职要求：

• 5-7年体育媒体或体育营销工作经验。
• 有在中国或者美国为美资公司工作经验者优先考虑。
• 善于数据分析，能向公司内部各部门提供可靠数据。
• 熟练掌握Excel、Word和PowerPoint，有为高级管理层做演示的经验。
• 中英文口语及书写流利，具有跨文化工作能力。
• 强烈的职业道德，能独立领导项目和开发创意。
• 优秀的团队合作能力，适应多个办公室及跨时区工作。

• 本科或以上学历，体育营销专业或有媒体公司机构背景者优先。

Qualifications:
• 5 to 7 years of work experience in Sports Media, or Sports Marketing with a solidunderstanding of the fundamentals and higher functions of the work.
• Prior experience working with a U.S.-based company either in China or the U.S.
• Strong understanding of data analytics and confidence presenting the data to internal stakeholders.
• Advanced Excel, Word, and PowerPoint skills, with prior experience creating presentations for senior management.
• Written and spoken fluency in both English and Chinese with cross-cultural skills.
• Strong work ethic with an ability to lead projects and develop ideas independently.
• Excellent teamwork skills and the ability to work in an organization that spans multiple offices and time zones.
• Bachelor’s degree or higher. Sports Marketing majors and/or media company or agency backgrounds are preferred.

工作职责：

媒体伙伴支持
• 现有媒体伙伴关系日常管理，包括收集合作伙伴的每周发布计划、合作义务履行、内部交流结果和趋势，以及支持新业务发展的相关工作。
• 与媒体主管、大中华区董事总经理、全球总部主管及相关团队合作，制定合作目标，确定绩效指标，建立评价系统，监督效果并定期报告。
• 解读、分析和交流市场趋势、新产品/技术和消费者行为，以发现新的商业机会。
• 支持美巡赛和媒体合作伙伴在市场上共同合作开发和推出新的高尔夫活动和产品。
• 由主管指导支持合作伙伴，协助制定当地媒体营销策略，并提高对美巡赛内容的认识。
• 协助合作伙伴盛开体育和总部进行美巡赛系列赛-中国战略规划和评估，中国媒体方面支持总部领导的各级商业合作伙伴的媒体销售工作。
• 管理美巡系列赛-中国的媒体版权合作工作以及向美巡赛、运营伙伴和媒体合作伙伴提供相关信息。
• 与国际媒体部门（总部和中国）一起，为电视、数字媒体和移动平台市场制定连贯的内容发布和媒体营销战略。
• 为特定项目制作销售和营销材料，向现有/潜在的媒体合作伙伴有效地传达美巡赛的战略和相关计划。
• 与合作伙伴和内容团队合作，不断制定新的内容理念，利用现有的合作平台和渠道，推动美巡赛粉丝增长和高尔夫市场参与。
• 协助合作伙伴的美巡赛传播工作并提供结果报告。

Responsibilities:

Partnership Management

• Manage all aspects of existing media partnerships on a day-to-day basis, including tracking partners’ weekly broadcast plans，fulfillment of partner obligations, communicating results and trends internally, and supporting new business development efforts.
• Work with Head of Media, Country Managing Director, Global Headquarters supervisor and related teammates to establish partnership goals, identify success metrics, develop a measurement system and plan for monitoring effectiveness and providing regular reporting.
• Understand, analyze and communicate marketplace trends, new products/technologies and consumer behavior to identify new business opportunities.

• Support the development and launch of new non-media golf initiatives and products that PGA TOUR and media partners co-operate together in market.

• Assist in the development of local media marketing strategy with direction from supervisors to support partners and grow awareness of PGA TOUR content.
• Assist Shankai & HQ in strategic planning and review for PGA TOUR Series–China media efforts; Support HQ led media sales effort with all levels of commercial partners.

• Manage PGA TOUR China Series distribution workflow and information for PGA TOUR, promoters and media partners.

•Develop,together with international media departments (at both Headquarters and China) a coherent content distribution and media marketing strategy for the market across television, digital, and mobile platforms.

• Create sales and marketing materials for specific projects (e.g., presentation) to effectively communicate PGA TOUR strategy and sales opportunities to existing/potential media partners.

• Work with partners and the Content team to constantly formulate new content ideas that leverage existing distribution platforms and channels to drive PGA TOUR fan-base growth and golf participation in the market.

• Assist partners’ PGA TOUR marketing efforts and provide reporting on the results.

关于美巡赛
美巡赛 (PGA TOUR) 是世界顶级的职业高尔夫平台，在高尔夫赛场内外诠释着极致卓越。美巡赛的使命是为高尔夫球爱好者们带来快乐和正向激励，助力合作伙伴实现价值，为志愿者们创造回馈社会的平台，在赛区范围内实现慈善捐助和创造经济影响，发展高尔夫运动，同时为美巡赛参赛球员提供奖金支持。

美巡赛每年举办超过130场职业赛事，包括美巡赛、冠军巡回赛、韦伯网巡回赛、美巡拉美赛、麦肯齐巡回赛-美巡加拿大赛和美巡系列赛-中国。美巡赛的会员是全球最高水平的高尔夫球员，他们来自25个国家（84个会员来自美国以外的其他国家和地区）。在世界范围内，美巡赛的赛事在226个国家和地区，超过10亿户家庭，以23种语言播放。所有巡回赛都是非盈利性的，旨在追求更大规模的慈善效益。2017年，美巡赛各项赛事为慈善组织筹集了超过1.8亿美元的善款。从创立至今，美巡赛筹集的善款总额已经超过26.5亿美元。
美巡赛官网是PGATOUR.COM，中文官网是 PGATOUR.CN，是高尔夫业内最具影响力、访问量最大的网站。美巡赛官方微博为：@美巡赛PGATOUR。官方微信为：美巡赛PGATOUR(PGA_TOUR)。美巡赛总部设于佛罗里达州杰克逊维尔市蓬特韦德拉海滩(Ponte Vedra Beach)的TPC锯齿草球场。